Manufacturing customers have more access to information than ever before and need fast, personalized, relevant, and compelling products and offers. These changes have led manufacturers to look at digital transformation in manufacturing and developing new business models to focus on customer interactions. Companies unable to offer that personalized and frictionless customer experience are losing to the competition when they could be maximizing manufacturing profits instead.

Fortunately, PROS makes it easy. Our AI-powered pricing and selling solutions integrate with your manufacturing CRM, enabling companies to utilize manufacturing sales analytics and CPQ to optimize pricing and deliver the buying experience that customers expect. Working with PROS, a technology manufacturing company delivered a digital transformation initiative which achieved $400 million of revenue uplift, improved margin by 200 basis points, and ultimately enhanced the manufacturing customer experience.